Browser Behemoth
Research on the most popular Web browsers points to Microsoft Internet Explorer (MS IE) as the conspicuous favorite. Statistics vary, but most numbers reveal that Microsoft eats up anywhere from 90% - 95% of the browser popularity pie. Microsoft Internet Explorer is the behemoth of the industry, with Netscape Navigator taking a distant second-place finish (although it once cornered a respectable percentage in the browser marketplace, Netscape Navigator has been on a slippery slope for the last several years, with latest market share estimates hovering around 3%). Clearly, Microsoft's dominance is propagated by the fact that they integrate IE into their other product lines and, furthermore, most major computer companies, such as Dell and Gateway, preload it onto nearly all of their computer models.
Granted, there are other browsers out there, like Opera (
www.opera.com), Mozilla (
www.mozilla.org) and Safari for Mac (
www.apple.com/safari); however, they are barely blips on the radar screen. In fact, these lesser-known browsers lag well behind Microsoft Internet Explorer in popularity, garnering less than 5% of the market share combined, though they apparently have core groups of devotees and, some would argue, an expanding user base.
There is no better way to observe the dominance of Microsoft Internet Explorer than by reviewing your Web site traffic logs. To make such an observance, visit Americaneagle.com's logs at
www.americaneagle.com/log. Click on any month from 2003 and view the "Top Browsers" from the Table of Contents folder. There you will see the most popular browsers used to access the Web site.
If you spend some time on these pages, you will see two trends: (1) Microsoft Internet Explorer is the runaway leader and (2) its dominance has been creeping higher as the months- make that years- have gone by. Tracing the last three years during the month of June shows that in 2001, 82% of visitors came to
www.americaneagle.com via Microsoft Internet Explorer. This percentage was nudged up to 91% the following year and then even further up the popularity meter, to 94% in 2003.
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